byMinistry

Curator: Ashley McKenzie-Barnes

The house where plant-forward living meets elevated food & drink, music, art, fashion, and wellness. Through thoughtful design, byMinistry creates spaces and collections that take your plant-forward lifestyle to a higher place. byMinistry is the first major project by MoCanna, a global-focused experiential cannabis platform intersecting culture, education and retail.

Curated experiences and on-going programming are meant to broaden and enhance perceptions towards a cannabis normalized future; where cannabis is integrated into everyday life.

Project: The Enlightened Dinner Club

A secret moveable feast for forward-thinkers, where byMinistry’s resident chef Ted Corrado takes plant-forward gastronomy to a higher place.

The first curated dinner was an immersive and experiential seating, featuring modernized designs giving nods to the visual languages of classic high art, east asian culture, and the iconographic works of Dahae Song. This also includes a limited edition artist collaboration and product drop with Japan-based knife artist Taro San, Tosho Knife Arts and Dahae Song.⁣⁣

Immersive design production by: nVoid

Project: AfroChic 4D Pop-Up

byMinistry hosted a conversation with Shannon Boodram and guided meditation with Director X as part of AfroChic 4D —an educational event merging tech and art, headlining Vince Fraser and Issa Rae.

Event production by: Lovedey

Project: byMinistry Brand Launch and The Design Agency/byMinistry Block Party

Partnering with The Design Agency’s Annual Block Party, byMinistry announced it’s plans as Canada’s first high end/premium cannabis lounge and culture hub. Launching the brand’s first experiential pop-ups with Alex McLeod, alongside a building mural and artist drop (tote bag) with Ben Johnston.

Event production by: Lovedey