Scotiabank & Tecnologico de Monterrey

Project: Factory A

Location: Mexico City

Creative Direction for the brand identity and visual concepts for Factory A, a FinTech startup in Mexico City. Targeted towards new graduates, the partnership between Scotiabank, Digital Factory and Tecnologico de Monterrey will identify startups with disruptive technology solutions and lucrative business models, as well as help gather resources and customers for young entrepreneurs.

Concepts included logo, spatial, banner, backdrop, signage and swag design.

Languages: Spanish, English

Creative Direction: Ashley McKenzie-Barnes
Graphic Design: Terry Molina